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:format(webp)/99designs-contests-attachments/84/84190/attachment_84190909 "Knowing that Enlezzet's product functionality is in the premise of search and discovery, it's vital to stay true to the product position. To supply this brilliant app, the branding also requires a brilliant identity to pair Enlezzet.
With that in mind, I've come up with two options that is aligned to Enlezzet's product and vision.
Option 1 (Top - Red):
We're using a plate dish (which is the white circle) that represents gourmet and food, as the black in the corner is a little handle.
With these two pieces together, it looks like a magnifying glass to your customers. It's a 2-in-1 excution of conveying search, as well as food.
Option 2 (Bottom - Yellow):
Same idea to tie in the search and discovery for food, but this time around we made it look like a spoon. On one end, it looks very similar to a magnifying glass (the ability to search/discover), on the other end it also looks like a spoon (because every great meal requires a spoon).")
About
Hi there.
I have been a part of five award-winning companies. I've had my work featured on The Washington Post and Abduzeedo. My work includes brands such as: Google, Apple, Microsoft, Samsung, Shaw, A&W, NBA, and many more.
Member since:
April 22, 2017