Portfolio
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:format(webp)/99designs-work-samples/work-sample-designs/11929181/47be4934-1bb0-417a-8c7d-b9752adede38 "George is a modern American steakhouse rooted in heritage, flavor, and timeless elegance. The brand aims to serve more than just premium cuts — it delivers an experience. Our task was to design a minimalist yet distinctive wordmark that speaks volumes without relying on visual gimmicks.
Design Direction:
We explored high-impact typographic solutions that blend classic sophistication with contemporary minimalism — drawing inspiration from globally recognized and award-winning steakhouses. The result is a bold, all-type logo with no icons, just powerful letterforms that convey confidence, maturity, and timeless taste.
Typography & Styling:
• Primary Font: Custom cursive fonts were explored to create contrast and visual interest.
• Color Palette: Warm Bone and Heritage Navy were chosen to reflect understated luxury.")
:format(webp)/99designs-contests-attachments/157/157996/attachment_157996283 "We designed a premium, discreet, and strategically structured landing page for Ramsden Consulting, a negotiation-strategy firm that guides high-net-worth individuals through complex, high-stakes scenarios including business sales, executive transitions, and high-asset divorce settlements.
Design Approach:
The landing page was built using a refined Bento Box layout system, enabling clear segmentation of Ramsden’s unique service offerings while maintaining a seamless scroll experience. Each modular “box” focused on a specific pillar of their consulting process or a negotiation scenario they specialize in.
Visual Language & Aesthetic:
Inspired by the principles of Quiet Luxury, the design uses:
• Muted ivory and graphite tones for a restrained, polished aesthetic
• Generous white space and meticulous spacing for clarity and calm authority
• Serif typography paired with elegant micro-interactions for a timeless feel")
About
I’m a product and visual designer with 3+ years of experience crafting digital experiences, brand stories, and creative campaigns that connect. From building modern UI/UX for healthcare giants like Johnson & Johnson & Pfizer to designing high-impact visuals for D2C brands and email campaigns reaching over a million users, I bring strategy, aesthetics, and storytelling together.
National Gold ADDY winner Adobe Certified SCAD alum
Member since:
May 15, 2025