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The Brief
Industry
Food & Drink
Company name
LFE
Existing website
...
Product name
Elegance du Sud
The Brief
Description of the product
We would like to have a design for an alcoholfree rose ... This wine is produced by a big winery, but will have it's own new introduced label and ... The wine should compete in style with their wellknown alcohol variants, in this case like the Provence ... Of course they are alcoholfree, but they should be presented on the table as a altnernative for alcohol without having that ...
Description of the product target audience
We will target on women age..., who are consious about their health and not drink alcohol, but want the same experience at a diner party or ...
The Brief
Style attributes
The Brief
Design needs
We are creating a sophisticated wine label for Elegance du Sud, an alcohol-free rosé designed to mirror the elegance and authenticity of a true Provence rosé. The design should seamlessly align with traditional Provence rosé aesthetics, ensuring it is indistinguishable from its alcoholic ... This wine is crafted for women aged..., who embrace a conscious and healthy lifestyle but still want to fully participate in social dining and ... Design Requirements ... Authentic Provence Aesthetic • Typography: Classic and refined serif fonts, complemented by elegant script for a soft, feminine ... • Minimalist & Elegant: A clean design with subtle detailing that conveys ... • Handwritten or calligraphy elements (optional) to enhance artisanal and authentic ... ... Signature Rosé Label Layout • Prominent Brand Name: “Elegance du Sud” should be the focal point, in an elegant yet timeless ... • Subtle Provence Cues: References to the South of France, such as delicate floral or vineyard ... ... Premium Materials & Finishes • Soft Matte or Textured Paper: To evoke an organic and artisanal ... • Foil Accents (Rosé Gold, Silver, or Soft Gold): Applied to brand name or borders for a luxurious ... • Embossing or Debossing: To add depth and enhance tactile ... ... Refined & Feminine Color Palette • Soft Blush Pink & White: A delicate and sophisticated ... • Champagne Gold or Rosé Gold Accents: For an understated yet luxurious ... • Pastel Lavender or Dusty Rose Details: To enhance femininity and Provence ... • Transparent or Minimal Label: A partially transparent label can enhance authenticity and mimic high-end rosé ... ... Lifestyle & Prestige Elements • Elegant Illustrations or Watercolor Accents: Soft florals, Provence landscapes, or vineyard ... • Signature or Seal: A refined, artisanal signature for ... Additional Notes The bottle used is a white Bordeaux-style bottle (similar to AIX), ensuring it aligns with premium Provence rosé ... The label must look just as elegant and aspirational as a traditional Provence rosé. Ensure the alcohol-free aspect is subtly communicated, keeping the focus on quality and authenticity rather than absence of ... We look forward to seeing your creative interpretations of this ... Please bring any additional suggestions that elevate the brand’s ... Thank you!
What to avoid
Very important, don't emphasis the ... or ... It will appaer between the alcoholfree wines on the shelve, but at home it should not be an distinction between wines with ... So only subtitle mention ... ... Alcoholfree wine don't have a vintage ...
Package dimensions
Winelabel should be for a standard white Bordeaux bottle (like AIX)
The Brief
Attachments
Bronze package
Every design category has flexible pricing for all budgets. starts at €289.
File deliverables
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their .
Designers across the globe delivered design magic.
design entries
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designers
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winner
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