We Need a modern Urban Logo for a Döner Kebab Shop Named „URBAN KEBABS“

Restaurant

### Logo Design Briefing #### 1. **Company Name:** URBAN KEBABS #### 2. **Company Description:** Urban Kebaps is a modern Döner Kebab - street food restaurant offering high-quality, fresh, and authentic döner kebabs. Our target audience is young, urban individuals who value quick but high-quality food. #### 3. **Target Audience:** - Young adults (18-35 years old) - Urban dwellers and commuters - Food enthusiasts who care about quality and authenticity #### 4. **Competition:** Examples of similar businesses include kebab shops, fast-casual restaurants, and other street food vendors. We aim to stand out with a modern, fresh, and trendy image. #### 5. **Brand Personality:** - Modern - Fresh - Authentic - Trendy - Dynamic - urban - streetstyle #### 6. **Logo Style:** - Minimalistic and clear - Modern and appealing - Memorable and easily recognizable - Preferably a combination of wordmark and symbol - no kebab icon #### 7. **Colors:** - Primary colors: Black, White - Colors should convey freshness and dynamism #### 8. **Fonts:** - Modern, clear, and easily readable fonts - No ornate or playful fonts #### 9. **Logo Usage:** - Store signage - Packaging (e.g., kebab wraps, napkins) - Website and social media - Promotional materials (flyers, posters) #### 10. **Additional Notes:** - The logo should be easily recognizable in black and white. - It should be scalable and work well in both small and large formats. #### 11. **Examples and Inspiration:** - Examples of logos we like are attached. - Inspirations: Modern food startups, trendy cafes, and minimalist design concepts.