A very special project for a very special brand.

Yoga Junkies is passionate about the yoga lifestyle and offers a diverse range of products related to beauty, health, mindfulness, and wellbeing. Their products are designed to help individuals embrace a holistic approach to self-care and experience the full benefits of the yoga lifestyle.

The Ritual Smudge Kit is part of their spiritual range and includes different kinds of incenses and crystals.

My goal was to design a packaging that captures the essence of the brand - its spiritual vibes and Austrian roots, with its scenic mountains - while also reflecting the contents inside.