Website for 'the zappos' of the Consultancy Business

management consultancy specialized in supporting organizations in the field of customer centeredness, service & customer excellence, outstanding customer experiences and customer delight

The new website will be a starting place where we really help prospects. Prospects are the larger Dutch corporations, public and healthcare services. Typically more than 250 employees. The website should show prospects that are already interested in delivering a better service that they can become ‘the Disney or Zappos of their industry’.

About the website, we want visitors to think: this consultancy IS the authority. They are knowledgeable, experienced, reliable, committed, they listen to our real needs and they are innovative.

The implicit message of the website should be: ‘We can help you’re organization transform to a sustainable customer centered organization that offers its customers outstanding experiences and connects emotionally’. ‘We’ll help you to:
 Focus; Align energy.
 Bring out the best in your employees
 Go for five star service
 Make your people make the difference
 Go from mediocrity to excellence
 Go from status quo or resistance to a positive flow’.

Design ideas
Please bring your own creativity. But know that we love websites that indicate movement.
Movement from ‘inside out’ to ‘outside in’, from ‘one of many’ to ‘standing out and being different’, from ‘blurry’ to ‘sharp’, from ‘closed’ to ‘open’. Mostly done with .gif images.

In the first round, please come up with a generic idea. Later we’ll ask you to work out the ideas in more detail to make a teaser per landing page. E.g.:
 Continuous customer feedback (1) could be an image that moves from closed (brick) to transparent (glass)
 Service excellence scan (2) could be from blurry to high resolution (pixels)
 Shared vision (3) could be energy-lanes or arrows coming together etc.

Homepage should have top navigation (5 items)
a main (moving) image with text.
5 X text & image as a preview/teaser for the 5 main landingpages (see the 5 numbered phrases in the .pdf)
and a big footer.

No Disney, Zappos images or logo's. These are just examples of we mention in the text.
No Audi pictures neither, this is just the kind of image and feel we want to convey. No basic consultancy stockimages like chessboards or people shaking hands (all the stuff you get when doing a google images search around consultancy). what we do like is moving images like on https://www.shutterstock.com/video