The service is extremely simple and fast, just like instagram. The service is also very affordable. $49 for a 3 foot x 3 foot poster. We will have a few products but not many, maybe 3 or 4. I want a website that is simple, beutiful, modern, and fun. The instagram website and app should be a inspiration (like with our logo) but I do NOT want a rip-off design. People should know what product they are getting from looking at the website, but I don't want them to think we are just a cookie cutter business.
Here are the instagram demographics that we want to target:
23.5% Under 18
34.4% 18 - 25
30.7% 26 - 35
8.2% 36 - 45
2.1% 46 - 55
1.0% Over 55
53.5% United States
4.0% United Kingdom
What industry do you think your business is most related to?
Art & Design
The front page will be a simple introduction to the service. I want it to be fun and vibrant. It should be able to show exactly what we do. You can use stock photos of livingrooms and whatnot and I can photoshop on one of our posters on the wall. On the bottom of the website I want links to two products. a 36x36" poster and a 24x36" poster.
The page should be simple, elegant, vibrant, and fun. I want it obvious what we do and I want the "call to action" to be pretty big. I want to lead the eye to someone clicking on a product link to buy it.
The next page is the product page. I want to have a gallery at the top of the page to show off a couple photos of the product. Here is a sample of what the gallery will look like: http://galleria.io/
Then I will have some text about the product and a couple buy buttons on the bottom (one for a poster without a frame, and one for a poster with a frame).
What to avoid
Cliche and copycat designs. I want to avoid a site that is too busy with too many "bells and wistles". Sometimes a site with too many rounded edges, gradients, buttons, and icons just feels cheap and not elegant enough.
Women will be using my service, so I really want to make sure it is elegant and stylish.