Must be 520 pixels wide, to meet the dimension requirements of a standard facebook custom tab page.
Design must be fun, vibrant and creative. We want it to be eye catching but not feel busy or cluttered.
Must have an area where we can feature our latest YouTube video of FRANK THE HOT DOG. He is going to be a new “mascot” for us and we plan on having him develop as a character and plan on having weekly videos of him on YouTube. See the 2 current videos of him to better understand him as a character:
Video 1: http://www.youtube.com/watch?v=CA3YeOeMvsc
Video 2: http://www.youtube.com/watch?v=s5uUFsJYtFc
Must have tabs that can lead visitors to our other social media sites, like twiter & youtube, as well as our company’s website & blog.
Must have a section for News/Specials.
We also encourage creativity in regards to word content for how to get people to click the “Like” Button. VW’s facebook page has a catchy slogan that says: “With so many impressive features, it’s unfortunate there’s only one ‘Like’ button.”