The design is clean and simple with versatility that we liked for its real-use applications.
Anna did an excellent job inspire of my lack of promptness providing feedback. She took small inputs and developed them into amazing content.
How Go Educational Tours started their web page design journey
Who are you known as?
Go Educational Tours
Tell us a bit about who you are and the people you reach
We market directly to teachers and educaitonal institutions to sell educational tours to a variety of destinations throughout the United States and the world. We have an experience based product and our website needs to reflect the experience one would get on tour.
What industry do you think your business is most related to?
What do you have in mind for the style and theme of the web page?
Must be a Responsive Design submission. We like the green that is on our website as it helps to differentiate us from the other competition out there. We like photography with interactions from our trips (we have a lot of photography) and really clean lines in the design of the website. Please keep the font type professional and clean as we will be marketing to teachers first. Clean is the best way that we can say that we are looking to go with the theme/style.
Homepage - scrolling imagery with each of the featured destinations with strong calls to action about getting more information.
Destination page - Each destination should have a lot of imagery and sample itineraries on them as to try and paint the experience as best as possible.
Landing Page - Destination page consistent with the branding to lead people to the campaigns we are going to run.
About Us - This has to be the page that showcases why we are different then our competition. Included in this should be testimonials.
Travel Programs - Types of tour offerings with our destinations and other products we offer from our sister brands.
What to avoid
Avoid overly wordy pages. We are looking for clean interfaces with the ability to do strong calls to action.
We are looking for a fun and creative website to showcase the uniqueness of our company for experiential travel. We want to integrate a lot of our own photography showing student interaction. Keep it clean and easy to navigate.