stationery for My Secret Friend

My Secret Friend

My Secret Friend has created a range of diaries specifically for women.

We are looking for an attractive cover design for our women's Business diary. It is an A5 diary. The diary contains 3 sections - Day-to-day business activities, a finance section and a business growth section. The cover must look feminine but with a slight corporate look. The cover should not be too heavily detailed. A simple design would be preferable. The word "Business Diary" to be displayed somewhere on the cover - the designer can be creative in how they incorporate the word "Business Diary". For the main background colour, we would prefer the colour blue, but are open to other colours except for pink, yellow and green. We want it to look feminine but more towards an elegant rather than a girly girly design. Do not want a photograph looking cover rather a cover that looks as if it has been drawn/painted. Logo to be positioned on the back page of the cover in the bottom right-hand side.

We have created a range of 5 diaries for women. For this particular diary our target audience is women between the age of 21 to 60 who earn between £24,000-£40,000 a year. This particular Business diary will be more suited to those women who have just started in business or who are just past the start-up phase.