Climatech is a mechanical services contracting and engineering company. We specialize in designing and installing air conditioning, ventilation and building management systems (BMS) for commercial and large scale high rise residential buildings. Our core work is shopping centres (primarily for Westfield) and commercial office towers. We also do large scale residential works, mainly highrise unit developments.
We are primarily a contractor to builders (for example: Multiplex, Westfield Design and Construct, Baulderstone, Watpac and John Holland. Basically, a builder will tender to construct a project (commercial office tower, shopping centre etc) and Climatech will subcontract to the builder to construct the mechanical services component of the project.
Climatech has been trading since 1999-2000. It’s grown quickly from a 1 man operation to approx 35 direct employees and a large number of sub-contractors.
Our target audience is primarily building/construction companies and property trusts (ie large companies that own office towers and shopping centres). We are a medium sized company that is now competing with the largest companies in our sector. As a result, we need to polish our image and put forward a more slick, professional and modern look. Part of this process is cleaning up our external correspondence.
I require a card that stands out from the pack, without being gimmicky or too flashy. Tough ask, but I'm sure you guys are up to the challenge.
I have attached some examples of cards that I like. Please dont feel restricted by these designs. They are just a sample to give you some guidance and get started.
Very little thought has gone into branding/marketing up to this point. We have a new logo (attached) which we now need to incorporate into business cards, letterhead, emails, with compliments slips, envelopes etc.
We want our business cards and stationary to be striking but not too crowded and complex. Please keep the fonts modern and clean and easy to read.
We require: business cards, letterhead, powerpoint slide template (optional), document cover page (optional) (for expression of interest and tender proposals).
Info to be included on business card:
Company Name: Climatech
Employee Name: Joel De Stoop
Title/Position: Business Development Manager,
Address: 100 Queen St Beaconsfield, NSW 2015,
Mobile: 0416 111 877,
Ph: (+612) 9698 0033,
Fax: (+612) 9699 8499,
Regarding colours: predominatly we want to stay with the blue of the logo, but feel free to experiment with other strong colours too. I will provide plenty of feedback to keep you on track.
Bus' card to be double sided. Back side will include the logo and company name and the words:
MECHANICAL SERVICES SPECIALISTS
DESIGN. CONSTRUCT. INNOVATE
Play around with shape. rounded edges etc. More options the better.
If you feel you need more feedback in the course of this competition, dont be shy. Get vocal. I want this done right, so I'm happy to give as much feedback as needed.