Informational, self-help, DIY and guides to help women, moms and their families, etc.
Crafting, Home Decorating, Do It Yourself Improvement Projects, and some light traveling will be core topics.
Concepts for speaking to the readers are:
- Treat them like they were a friend
- Be open to feedback and criticism
- Seek opinions and ideas of others
- Encourage others to share their ideas and approach then embed them into the efforts, giving open and appreciative credit to all
- Be lighthearted and humorous in communication.
TARGETS: Stay at home moms, creative women that enjoy crafting, families, women with children, with that take on Do It Yourself (DIY) projects, and husband and wife DIY Projects, families that do their own home decorating, read books, and travel with their families when they can.