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Etoile Bleue got their new product label by running a design contest:
Check out Etoile Bleue's Product label contest…
The Brief
Industry
Cosmetics & Beauty
Design inspiration
Color inspiration
The Brief
Company name
Zoga
Product name
Olive Oil Formula Hair Shampoo (REVISED FOR Shampoo ONLY)
Description of the product
In attached files you will find a sample shampoo bottle which I am holding in my hands. This is to show the objective of this 1 label. I started the design work but feel they are not professional. This contest is to make these labels more professional in look. The current designer simply wrote th wording without using special fonts, shading, highllights or special placement to make the label attractive. There is no play on colors or accents.....basically this is not a professional work. WINNER ACTUALLY WINS 3 OTHER LABEL DESIGNS I WILL DO BASED ON FIRST TO REMAIN CONSISTANT!!! (next ones will be HAIR FOOD, HAIR RINSE CONDITIONER AND BODY LOTION) Later I will try to get the AI files to the work that has already begun.
The Brief
Description of the product target audience
Women of color
The Brief
Style attributes
The Brief
Design needs
Shampoo and Hair food label that highlight Olive Oil as main ingredient. Also the shampoo is sulfate free and appropriate for color treated and permed treated hair.
Package dimensions
Bottle dimensions and color (green as in jar photo) provided in the uploads.
Attachments
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
design entries
You’ll get loads of concepts from experienced designers around the globe.
designers
Work with talented, professional Product label designers to turn your ideas into reality.
winner
Select your favorite custom Product label (Or two! Or three!). And the design is all yours.
Etoile Bleue collaborated with designers to refine their ideas
Rate designs
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
Give feedback
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Client review
It is easy to collaborate with the designer. The design is nice and the designer have a good experience
OpenSourceResearchAlong the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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