shubhra.karmalize got their new product label by running a design contest:
KARMALIZE.ME - Standup Pouch Design for a New Brand of 100% organic products
Check out shubhra.karmalize's Product label contest…
Food & Drink
DESCRIPTION OF THE ORGANIZATION AND ITS TARGET AUDIENCE We import and distribute 100% Organic Products directly to our customers via our website and through retail stores. We sell healthy and Nutrient rich grains and nuts to consumers in USA - those people who care about what they eat and where it comes from. OUR UNIQUE SELLING POINT A new brand of organic food products that celebrates the idea of good karma at both ends of the supply chain: We share 50% of the profit from the sale of product with the charity of choice of the consumer. In addition, we support fair trade practices (wherever practical) with the farmers. In essence, Karmlize.Me brand stands for food that is not only healthy, 100% Organic, and nourishes the body, but also fuels the soul and spirit.
What's your vision?
We require standup pouch design for Quinoa and Chia in the following sizes (Width x height x Gusset): - Quinoa Sizes: 1-lb Pouch 1 (6” x 9” x 3.875”) & 4-lb Pouch (8.5” x 11.5” x 3.5”) - Chia Seed Sizes: 1-lb Pouch (6” x 9” x 3.875”) SEE DESIGN BRIEF ATTACHMENT FOR DETAILS! The package will have a front and back (see attached file with content to be included). Keep the design elegant and simple. Finally, on the design, there should be a small transparent window, so that the customer can see what the end product looks like. Initially the package could be presented as a Standup pouches (3D image) but after the winner selected must send an .ai or .psd file with separated layers.
THINKS TO KEEP IN MIND 1. Emphasizes USP: The design should lay emphasis on the fact that we donate 50% of the Profits to the charity of the customers choice. 2. Differentiation from Competitors: The design should have a unique visual strategy that would help establish, differentiate and create market connect for the Karmalize.Me brand. 3. Visual Identity System: Initially we are launching with two products (Quinoa and Chia seeds). We will expand to over 10 products in the next 6 months. The design should create an effective visual identity system and extend it through a coherent, consistent visual style, later applicable to all relevant touchpoints. We want a design which can be carried throughout all the products but altered slightly for each product - maybe a slight change in color or a graphic design of each product, or just different text identifying each different product. 4. Logo: We are giving you the freedom to be as creative as your want to be! As such, we are giving you the freedom to come up with a logo. While we have included example in the Design Brief of logo types we like, the logo can be as simple as a typeface that that not only achieves easy product identification but also differentiation at point-of-sale
Every design category has flexible pricing for all budgets. Product label starts at US$299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
shubhra.karmalize collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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