JimmyChew got their new product label by running a design contest:
Create a label for our cat litter mat
Check out JimmyChew's Product label contest…
Animal & Pet
We are online Pets supply company currently selling products and accessories for Cats. Our website is http://smilingpawspets.com
What's your vision?
I need a new label for our cat litter mat which we sell on Amazon and on our e-commerce shop http://smilingpawspets.com This mat is rolled and the label is wrapped around the mat. DESIGN STYLE: Should be Friendly and should express feeling of Quality to the buyer. - Young – Playful – Fun – Simple – Cute – Soft Edges - Soft fonts DESIGN SPECIFICS: - Use Brand Colors: #0c2840, #f38d37, #857f6f, #dcd7c8, #ffffff - Label size: Height 20cm & Width 51cm - 300 DPI - CMYK ELEMENTS TO INCLUDE ON LABEL: - State the size: 35” x 23.5“ - A section for the barcode - Our Logo & Slogan "Choices Your Cats Prefer". The log may be used in black or Blue color(#0c2840), which ever looks better on the label. - “Designed in USA Made in China Loved Everywhere" - A section of the label must inform the buyers to go to our website to register their extended warranty. This section should stand out. - Spell Benefits & Features: Collects 82% More Litter, Premium Quality, Effortless Cleaning, Extra Large, BPA Free - We need to include the following business details: Web address, email info(at)smilingpawspets.com, Facebook (SmilingPawsPets), Instagram(SmilingPawsPets), Pinterest(SmilingPawsPets), Twitter(SmilingPawsPets) - Show on the label what color of mat it is. We currently have 4 colors. Gray, Brown, Black and Beige - A small but readable section where we can spell instructions in 6 languages. Each language should have the code next to them (EN, DE, IT, ES, FR and JA). The instruction per language is approx. 300 characters long (not 300 words) EXTRA: - I don't want stock photography or images included. - I don't like gradients that much. I prefer minimalist flat designs. - I've attached the logo
Update 1) - I've attached an image to show how the product looks like with a blank label. Hopefully that will give you a better visual reference when creating your work. Update 2) - As previously states, the instructions is estimated to 300 characters including spaces. 300 characters equals around 50 words. Update 3) - I prefer a minimalist design that looks clean and modern instead of a busy design Update 4) - I've uploaded designs from other Labels & Logos which will guide you in a better direction of what I am after in terms of feel and design. ***None of the work is created by me. I give full credit to the designers. Uploaded with permission from 99design and should only be used as an inspiration. Update 5) - I don’t want all the color variations to be seen on the label, but rather the actual color of the mat should be “ticked” or similar. - If you can simplify the warranty process by steps, 1,2 and 3. Thats even better. - Please don't use stock images. If you do, you must make sure you can assign all copyright and complete ownership to us, hence we recommend create your own. If you have any questions please ask
A$399 Bronze package
Every design category has flexible pricing for all budgets. Product label starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
JimmyChew collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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