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How Lorizimmerman started their print or packaging design journey
I'm starting up a new upscale doggie daycare in nj which will consist of daycare, grooming and spa offerings, a small retail boutique, dog training classes, reiki, massage and holistic vet services. It is a fun, loving, caring environment, but at the same time it needs to appeal to the pet owners who are sophisticated and demand only the best. I want the feel to be classy yet fun. I want to design a tri-fold brochure and a oversized postcard that will be mailed as an announcement to the Grand opening
Tell us a bit about who you are and the people you reach
my target audience is either single or a dual working family, who are out of the house often and owns at least 1 dog (or more). They are out of the house a lot and want their dogs to be exercised, socialized or just pampered. The demographic is affluent, and treat their dog like a family member..nothing but the best
I want a tri-fold brochure and postcard that will catch the attention of dog owners. It is a NEW BUSINESS and need to get the word out!! Although there are other daycares around, there are no others in the local area. I want to emphasize the daycare aspect (daily not overnight) as well as the ability to have a few different services done at the same time..(grooming, massage, holistic care). We are offering many services under 1 roof with the best professionals in the area. I don't want to use clip art..as I feel this will give it too much of a cartoony feel versus an upscale, sophisticated fun feel.