We are an interdisciplinary technology/business team
based out of Mountain View, CA who are building an urban farming
business comprised of hydroponics technology and retail market locations.
Our goals are to reduce the transportation miles of food by encouraging local production. Hydroponics and indoor growing are the future of urban food production and showing consumers that high-tech farms can produce safe, healthy, and delicious produce is key to our mission. We want to deliver not only the produce, but the experience of this exciting method of food production.
Stylish city-dwellers who are tech-savvy &
likely upper-middle to upper class. Our audience will empathize with
environmental and social concerns.
Customers will be buying our produce not only because it's fresh and tasty, but also as a symbol of their social responsibility to reduce the food miles of their produce.
We are looking for a logo and identity materials for our business. The logo should be usable for website, business cards, signage, and letterhead, so we'll need a range of sizes and would like it delivered as a scalable vector graphic.
In addition, we would like a set of identity images and colors to use as backgrounds on web pages and PowerPoint presentations. These images can either be hand drawn or public domain photographic imagery and should provide a consistent feel for presentations and documents.
a scalable graphic of a business logo, in .SVG or .AI format
3-4 images for backgrounds and title pages, in .PSD format
a banner image for web pages, in a .PSD format
A sample Word document illustrating the title page image, logo, and page layout, delivered as a .DOC or .DOCX
A sample PowerPoint presentation with backgrounds and text colors consistent with the logo, delivered as a .PPT or .PPTX
A sample web page design using these images (focused on imagery - navigation and functional design will not be evaluated), delivered as a .PSD file