How The Live Card started their other graphic design journey
The 2010 FresnoLIVE Discount Card is good at over 160 businesses (restaurants, entertainment, shopping, and services) in the Fresno, CA area. We sell the card though our website http://www.fresnolive.com and though local fundraisers (school, organizations, and non-profit groups) to help raise money for their programs . It is free to join our card for the local businesses and all the different discounts can be viewed on our website.
Once a person purchases a discount card, they are directed to fresnolive.com to register their card and see all of our discounts. New discounts are added all year long. So we do encourage users to keep coming back to the site.
The selected designer will be considered for follow on work which includes integrated POP material as well as web design mock-ups.
Tell us a bit about who you are and the people you reach
We have people 18-80 use this card.
We are looking for a our 2010 Discount Card Design. The card design has these following requirements in the design.
1. Our Logo – FresnoLIVE.com.
2. The words “Discount Card” and “2010” both must be on the design.
3. The ability to switch in and out a logo for our fundraising partners (without changing the overall look of the card, so are discount partners do not get confused). So on every card their would be two logo's our's (FresnoLIVE) and group, school, or organizations. You may use any logo to feature this in your design...example...local school, group, or organization where you are from.
Example: If Fundraiser has a logo for their school, organizations, or group. They would be able to add their own logo to the card. Thus, personalizing it for their certain group. This would allow these fundraising group to sell a greater amount of cards.
4. A design that is creative, clean, and friendly to all the different kinds of logos for our fundraising partners.
5. Please feel free to experiment with colors. Although we would like to stick with our original logo colors as much as possible.
What we don’t want:
Cluttered design, Traditional looking.
The files we will require are:
Print file format - .ai (CMYK)
Discount Card size is 3.375" x 2.125".
Please send file in so that we can editing the outside groups logo.
Here is our logo file http://i231.photobucket.com/albums/…/image.jpg