Project Overview:KPA offers a Social Media service for auto dealerships where we manage their facebook, twitter and other social media for the dealership. Every month, KPA needs to give a report to the auto dealership showing social media statistics and results.
45 posts on facebook and twitter.
40 new facebook likes
30 new Twitter followers
Increased Klout score by 2 points
We are looking for a 1 page report that feels like an infographic and displays the statistics in a graphical manner. We need the following elements in the 1 page report:
• A 1-minute embedded video at the top of the page
• Line or Bar Graph showing current Facebook Fans, # of posts, reach, and growth over time
• Line or Bar Graph showing current Twitter Followers, Re-tweets, and growth over time
• Line or Bar Graph of Klout Score (http://www.klout.com) and growth over time
• Bar graph featuring a comparison against a competitor
Project Technical Details:
• Report must be made in Microsoft Word so it can be printed to PDF
• Must be 1 page
• Must Utilize a consistent header and footer with branded KPA logo (see attached)
• Results Oriented
• Use common social media icons and colors
See attached for examples of infographics for ideas on how to display the data.