jane oj got their new merchandise by running a design contest:
We need Pooch Swag. Make our 4-legged customers feel special with eye catching dog collar designs.
Check out jane oj's Merchandise contest…
Animal & Pet
Downtown Pet Supply is a leading supplier and manufacturer of Pet products. We are family owned. We are pet parents ourselves. We run 11 different online stores with a strong customer loyalty base. We love white boards, taking an idea from the marker to market. We crank music in the office. We love dogs. We love making our pooch parents happy. We love personality and fun. We are risk takers and hard workers. Glass half-full, bright, fun, innovative, loyal, and curious. We help our customers train, groom, protect and most importantly LOVE their pets. Our target market consists of small to large dogs. These pets have owners who love them and like to shop online. Color, style, mood and image will entice them. Most of these buyers find their dogs to be irreplaceable.
What's your vision?
Help us design dog collars that will fit into three different themes. Each theme should offer four colors/patterns. Besides the basic collar specs there are no limits. Please use your imagination to create these collars. Make our pet parents feel proud of their dogs. Please be creative. If we like your work, we will register you as a favorite designer and contact you on future contests. The themes (please see our Pinterest boards for inspiration and direction) we want to focus on and have you explore are: Preppy (Pinterest board: DTPS Preppy https://www.pinterest.com/fitz598/dtps-preppy/) – Channel your seer sucker suit and matching cardigans. We want color and east coast, Martha’s vineyard to Harvard Yard, boat shoes, sunsets, patterns, plaid, collegiate, stripes, you get our “drift”. Color on the inside, trim, pattern. Outdoors (Pinterest board: DTPS Outdoor https://www.pinterest.com/fitz598/dtps-outdoor/) – Think Patagonia, outward bound, REI, Paddleboards, roof racks, back-trails, sunscreen, gone for the day, sunshine, downhill trails, cozy, comfortable, ski lifts and hiking trails. Camo (Pinterest board: DTPS Digi-camo https://www.pinterest.com/fitz598/dtps-digi-camo/)– modern, digi, edgy camo patterns, think athletic active wear and gear. Color on color, strong, smart, athletic. We are envisioning modern day, digital, custom-design capturing four moods (jungle, arctic, desert, urban). Pinterest board has representations of each however, please make your own interpretations.
Collar specs (exact design parameters are attached): Small: 5/8” (Width), 11” – 17” (Length) Medium: ¾” (Width), 13” – 20” (Length) Large: 1” (Width), 16” – 26” (Length) Please visit Pinterest boards for mood and examples of each theme. Please create your design in vector (.ai) format.
US$299 Silver package
Every design category has flexible pricing for all budgets. Merchandise starts at €179.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their merchandise.
Designers across the globe delivered design magic.
jane oj collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
We specialize in making caravan and camping mats but have grown into cushions and flat beans ( giant cushions) check out
Check out other animal & pet design inspiration
We love talking design:
4 days ago | 23 min read