Moonlit Fox was great to work with. She understood the brief and was very quick to respond with improvements from the feedback given. I would be happy to work with her again.
How frank h2 started their menu journey
Who are you known as?
Merchants Exchange Productions
What industry do you think your business is most related to?
Tell us a bit about who you are and the people you reach
We are a San Francisco hospitality company that owns and operates iconic event venues for high-end weddings and corporate events. We also own and operate a hip, energetic fine dining restaurant.
What inspires you and how do you envision the design for your business?
Our menus are TERRIBLE and do not reflect the cool, typographical environmental design of the restaurant. The menu format was taken over by restaurant staff at some point in the past and now it's this boring, muddled one-sheet with a folded piece around it containing cocktails and specials (I've attached the current menu here. Dinner and Lunch are really the same, but I've included both). In a word, it's awful. It needs to be blown up.
What I'd really like is a lively, creatively designed menu that reflects the super cool environmental design of the restaurant and the brand itself. It should be something that really stands out from the crowd, but at the same time, it needs to be something that can be easily edited by staff as the menu changes due to seasonality and product availability.