Completed contest

XL Logo Treatment

DJRIEL needed a new logo design and created a contest on 99designs.

A winner was selected from 66 designs submitted by 20 freelance designers.

66
entries
20
designers
1
winner

One of the designers who made it happen

Winner - overprint
Overprint understood the brief from the offset. Responsive, accurate and timely with amendments. I cannot recommend Overprint highly enough. This was my first design with 99designs. The whole process has been quick, enjoyable, productive and good value.
- edpaxton

How DJRIEL started their logo design journey

Company name

iXLd Media Inc

Overview

We make a software suite called XLsuite.

Think Joomla + Salesforce

Our clients are typically Small to mid size businesses that are looking to upgrade their sites to something more integrated.

We have several "models" of XLsuite including ones for Real Estate Agents, Bed and Breakfasts, publishing, retail, bands and more.

We customize our feature set for each market and brand it with an XL
BandXL.com | AgentXL.com | HospitalityXL.com | TribeXL.com
You get the picture.

Our Parent company is iXLd Media Inc (again with the XL :)

Our company makes the overall suite, but we also provide ongoing support for things like implementation, marketing strategy, SEO / link building ... all things related to growing our clients business using the web.

Tell us a bit about who you are and the people you reach

Everyone needs a website with the types of features we offer (blogs / ecommerce / testimonials / mass mail...)

that said: our best converting customers are companies and people that already have a website (static) and are looking to add ecommerce, blogs or other 'interactive' features.

People who own multiple domains are especially good targets as our suite is designed to manage many domains from one admin panel, enabling content sharing across their entire network.

We split our audience between people who are very experienced web masters and people who have progressive ideas about how to use the web for their business, but don't have the technical skills to implement them.

Our clients tend to be 70% male and 30% female and if I had to put a target age on them I'd say most are over 40.

Requirements

I need a company logo for iXLd (capitalization is important)

The XL however ... needs to be flexible enough in design that I can use the same XL in other logos for our suites (agentXL | TribeXL...)

We're in the process of re:branding around a "your web super hero" theme

Please see :
http://ixld.com/blogs/business/2009…eros/36930

The image in that post will be integrated into our header and business cards and we'll maintain this theme across the site.

So the final logo should play well in this slightly tongue in cheek / fun branding ... but it also needs to be solid and flexible enough to play well in our other branding (our suites will NOT have the super hero theme to them, just our services company)

Final design need to be scalable (vector) and any fonts must be readily available so we can match future text / style sheets.

icon / logo / design should work in either color or black and white.

I'm generally partial to blue, but ... I'm very open to other color schemes

I've been told that my current blue is too ... IBM? and I should be going more Apple.

Custom package

US$369

Free features

  • Open contest
  • Fast-tracked

Deliverables

AI
EPS
PDF
PNG
JPG

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