Completed contest

Witty, problem-solving, ideating consultants need a LoGo

theWolfGroup needed a new logo design and created a contest on 99designs.

A winner was selected from 390 designs submitted by 64 freelance designers.

390
entries
64
designers
1
winner

One of the designers who made it happen

Winner - bold_estudio
She is great to work with! Committed, competent and always available to make the adjustments you need. Thank you for the incredible work ! It is exactly how I expected. Loved to work with you :)
- Anonymous

How theWolfGroup started their logo design journey

Company name

http://www.theWolfGroup.org - The WolfGroup - Performance Consultants

Overview

It took a while to capture in words what we do for clients: "Our focus is on enhancing organizational performance. Through evaluation, troubleshooting and facilitation, we partner with clients to take stock of past performance, diagnose their current challenges, and help them define their strategy for the future."

Since 5 years, the Wolfgroup has worked with international humanitarian and development organizations. This could be United Nations agencies- the World Health Organization, helping them create training for a pandemic preparedness, the World Food Programme, studying the results of their work in the Democratic Republic of Congo, or helping UNRWA mark their 60th anniversary of supporting Palestinian Refugees in the middle east. Our clients also include non-governmental organizations (Action Against Hunger, Oxfam, B'tselem) and Red Cross Agencies (ICRC, IFRC, American Red Cross).

We pride ourselves on being practical, insightful, future-looking, ideating consultants, who thrive on complexity and deliver results. The inspiration for the 'We solve problems' motto was Winston Wolf from Pulp Fiction (http://thewolfgroup.org/About/about.html). Only later did we recognize how far the wolf metaphor could be stretched...

The http://www.theWolfgroup.org website can provide more insight, as can my own profile- http://www.linkedin.com/in/rajrana.

Tell us a bit about who you are and the people you reach

Not entirely sure what to put here-

The WolfGroup is a platform- we bid on work, assembling ad hoc teams that bring in the requisite expertise for the project from our global networks of consultants.

Our core market is international organizations- but not uniquely- some think-tanks and corporate entities have been clients.

Potential clients will stumble on our site while looking for specific skill sets (facilitation, evaluation, project development, training) or by themes (development, peacebuilding, peacekeeping).

It is an existing market, a niche we know- and are increasingly well known in. Within organizations, the types of people who might visit our website would be those involved in results-based management, managers looking for consultants to staff a particular project/consultancy, or specialists looking for the types of services we have to offer.

While people have been intrigued by theWolfgroup name (if they read the 'About' page) some in the non-profit world have considered it as 'aggressive'- the negative connotation of 'hungry like wolves' I suppose?

People say they like the website, though I am not sure it is really generating business as much as it is a solid signpost online, part of the brand identity, and a quick introduction to who we are and what we do.

We would like to expand our clientele towards the private sector over time.

Requirements

Take a look at the website- http://www.theWolfGroup.org. Understand how we came about, the kinds of work we do, the types of clients we work for, and the places we carry out our work. The visual identity has developed as our ideas of the company have evolved and clarified.

The logo should be something thought-provoking- while globes and wolf images might be obvious imagery for our name and work, we want something that is edgy and can add onto our existing collective identity. I wonder what kind of logo René Magritte would design?

Practicalities:
We want a logo that will grace our website, business cards and letterhead.
Would like to see have a logo that is comfortable living with and without 'the Wolfgroup' text.
Clearly we appreciate the high-contrast black + white graphics; we leave you the liberty to suggest something else.
We are huge fans of Moo minicards (http://uk.moo.com/en/products/minicards.php).

Have attached some graphics we have used in past + minicards.

As we've never commissioned a logo before, we aren't sure what else to add- ask us questions and we will clarify as best we can!

Custom package

US$363

Paid features

  • Featured listing

Free features

  • Open contest
  • Guaranteed
  • Fast-tracked

Deliverables

AI
EPS
PDF
PNG
JPG

We've found some similar contests you might like

US$299
Texas based clothing boutique. We sell sassy clothing with a lot of southern flare. Target audience is women and youn...
design by Shantall Rueda design by Dasha M. design by Dasha M.
49
entries
18
designers
US$299
We teach high school students high school students about the careers available in the construction industry and try t...
design by BoostedT design by BoostedT design by responsif
37
entries
13
designers
US$499
We make fresh salads from local & organic ingredients of the highest quality.
design by evermore™ design by evermore™ design by Susan99
94
entries
31
designers
US$299
by American Dreams
design by Olivine design by Olivine design by Olivine
172
entries
20
designers
A$399
Land and engineering surveying land developers,architects,construction...
design by afirst99 design by sabarsubur design by afirst99
58
entries
11
designers
€459
This is the name of our new catamaran which we hope to sail around the world. It is from a brand of yachts renowned f...
design by Media.Avishek design by IvArt
186
entries
45
designers

We saved a spot for your logo design contest.

Get started now
US$799
Polar King International, Inc. is the industry's #1 manufacturer of outdoor fiberglass walk-in freezers and walk-in c...
design by singhania design by singhania design by waldy
85
entries
38
designers
US$299
Law Firm...
design by Ghot Candy design by Ghot Candy design by Ghot Candy
45
entries
16
designers
US$299
The product is a Manicure Ventilation Station that removes dust and chemical vapor at the source. Target Audience is ...
design by doodlerdude design by doodlerdude design by doodlerdude
154
entries
44
designers
US$799
We're a progressive preschool and kindergarten. We use a whole child education approach by building social-emotional,...
design by shon_m design by shon_m design by shon_m
105
entries
30
designers
£199
We are a fireworks display company...
design by nugra888 design by borzoid design by papah jahat
36
entries
12
designers
£199
Assurent will help people who rent their homes become more financially stable and secure. We also want landlords to c...
design by Addictive Ads design by Addictive Ads design by Addictive Ads
149
entries
32
designers