Uplift

UPLIFT

We turn every person into a pilot.
every sundeck into a runway
every bit of free time into an uplifting experience
We are about uplifting spirits, augmenting reality.

We want to broaden the appeal for the radio-controlled planes category, putting the user in the center and having a design approach to designing planes and service. This differentiates from the category that stretches into toys or unapproachable hi-tech equipment. We sell outdoor gear, not radio-controlled planes.

Swiss based, we are a self-entrepreneur venture.

We don't aim for mass sales but rather quality interaction with few customers.

Young professionals, male
They impulsively spend on new gear, technology to keep the X-factor. They are sociable. Don't have much free time, it is about providing them a carefree online experience.

We want:
- standalone logo in color (black and orange are our corporate colors) and black and white
- logo + tagline (swiss microplanes for augmented reality)
- hi-res files that can be edited using open sources software

Guidance on what we like, don't like in the file attached.

Uplift your mind, unleash your creativity!