This logo will gain mass exposure through traditional media, Web site and, likely, a book ... I run an advertising agency yet still want to turn this task over to the innovative and progressive designers out there partaking in this non-traditional approach to creating solid work.
What inspires you and how do you envision the design for your business?
I am the president of a marketing innovation company. A serial entrepreneur. A big fish in a small pond (relatively speaking, of course). I represent musicians and athletes. I'm a savvy investor and considered fashion-forward (sucker for True Religion and Diesel jeans). I enjoy going to rock shows, eating comfort food, and enjoying a nice glass of scotch. I'm a married father of two but maintain a youthful and trying-to-be-hip persona. I wear my hair spiked messily with tones of red, bronze, and blond speckled throughout. It's been publicized that I have an "affinity for wild shirts" (seriously). I need to better capitalize on my personal brand. T.York Influence is a phrase that I created a number of years ago and I'm at a point where I want to leverage it through a blog, radio show, and potential book deal. I need a logo that represents me and my desire to disrupt the status quo, lead not follow and, ultimately, share information to help people be relevant in this cluttered world we all live in.
- T.York Influence (with no space necessary after the period but it could be there)
- Progressive, hip and edgy yet still professional
- Wild colors (I like bright orange, baby blue I wear the most, and have always condidered green my favorite color but I'm very open minded)
- All caps
- Exclamation points
- Backwards letters or slang
- Too conventional