travis fd got their new logo design by running a design contest:
Refresh a logo for a 30-year old Long Island, NY based pool service company
Check out travis fd's Logo design contest…
Solutions For Your Pool
New Note: After seeing some great designs and creative concepts come in, we’ve determined that we do not like the idea of using a picture of a pool for the icon. We’d like something more abstract. The icon may be incorporated into the word “poolmasters” or it may stand alone. So far, the designs that we like most have incorporated the “waves” (ode to the original logo) in some fashion into the design. Thanks so much for your submissions. Original Brief: Poolmasters is a longstanding Long Island, NY pool service company that excels in maintenance, renovation and repair. They also have a full service pool and spa retail showroom. The logo should convey their expertise (pool service and maintenance) and 30 years of experience in a clean, modern way. The current logo is a horizontal design that has uniform waves of water underneath the full, typeset name. We are looking for an updated design that incorporates the element of water, but in a more sophisticated way. Currently the logo is a dark blue cobalt color, so we want to stay in the blue and aqua color pallette but we need it to work as a white knockout against a dark background as well as dark design against a light background. We need a versatile design that works as a whole (name, icon, slogan) but that also has strong elements that can stand alone. However, we are also open to the logo/icon being incorporated into the name (in such away that the elements don’t stand alone). Poolmasters have been servicing the Long Island community for over 30 years and they pride themselves in being an established, reliable company that allows their customers to enjoy their pool and yard worry free knowing they have a full staff of pool experts at their disposal. They are not just a “fly by night pool guy”. Communication and coordination between their staff, trucks and customers is of utmost importance.
Here is their current logo that they made 30 years ago when they didn't know if they company would last. They are FINALLY and ready for a "real" logo.
US$499 Silver package
Every design category has flexible pricing for all budgets. Logo design starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
travis fd collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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