The Overlanders needs an expedition travel logo
Check out overlandaust's Logo design contest…
What industry do you think your business is most related to?
Tell us a bit about who you are and the people you reach
We import overland expedition equipment for travelling overland in offroad vehicles. High end rooftop tents, and other equipment. Target audience are well heeled, valuing high quality, functional, iconic items that are built to last.
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
As our customers are the higher end of overland travellers and our suppliers only the very top end of their categories, the logo needs to reflect this with a clean look and feel. It should look good in black on white, and white on black. The words of the logo need to be able to stand alone without the drawing (if you include a drawing in your design) in a smaller simplified version which we can use on small items such as cutlery, baggage, keyring, etc. The logo should communicate our brand values. We sell highly engineered products that enable rugged exploration, and come from a great history of exploring overland. The items we sell and design will be no more than what is absolutely necessary to explore overland - and they must be completely reliable. To achieve this you need great design and top engineering. Minimalist functionalism. The logo needs to convey long lasting, functional, simple, high quality. Overland travel involves travelling in your vehicle across harsh terrain to beautiful places. Equipment must be very robust and reliable, but also light and beautiful. Every piece of equipment you take is a major choice as you need to be able to depend on it to work, and make your life more enjoyable on your trip. The logo needs to be able to work for us through time as The Overlanders evolves to encompass other overland lifestyle products. An overland traveller needs to take only what is really necessary on the trip with a few little luxuries. The overland traveller needs to be able to rely on the equipment he/she takes, so it needs to be well designed and strong yet light in weight. The logo should reflect this.
A$669 Silver package
Every design category has flexible pricing for all budgets. Logo design starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
overlandaust collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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