Merchant processing company is looking to change it's logo

http://www.imperialmerchants.com Imperial Merchant Services

We are a full service provider that processes credit card transaction for retail merchants as well as online stores. The company is under new and younger management team and would like to re-Brand it's marketing starting with logo and once the logo is finished move to the new web site and marketing materials.

Our audience are business owners nationwide that do accept credit cards. Our business is often compared to banking business since majority of the transactions are still managed by the bank and the reason business owners would usually turn it to our services is generally since we would provide them better service.

The existing site that we have and an exiting logo looks like it's from 80's http://www.imperialmerchants.com therefore our main focus is to make it more modern look and utilize possible cool fonts (we really like Sony vaio font the one on Sony laptop) our best competitors logo's would be company like
http://www.firstdata.com

http://www.prestigemerchantservices.com/

Other concept might have A full imperial merchant services name or an abbreviation ims or both ims and full wording in it
Good example would be http://www.imsmerchant.com
Other site industry related sites that we like are the following
http://www.nabancard.com/
http://www.moneris.com

Good luck we are open to any fresh ideas and approaches,modern contemporary and cool that represents service,technology,and banking yet utilizes cool font and a concept of http://www.firstdata.com logo