How Cut Price Racing started their logo design journey
Who are you known as?
What’s your company slogan?
Real Parity Motorsport
Tell us a bit about who you are and the people you reach
Customers visit our venue and use extremely high quality computer racing simulators with full motion to compete in tri-monthly racing seasons as an alternative to racing real vehicles in professional competition (like an electronic version of touring cars/formula 1 etc). Target audience are people who would traditionally race vehicles from go-karts through to professional drivers racing in televised series. Higher percentage men, age range diverse from teens through to 60yo+ at this stage within the local community (South East Queensland Australia)
What industry do you think your business is most related to?
What colors do you want to see in your design?
Other color requirements
I'd like to explore the following colors:
Reds: Energy, action, passion and love.
Light neutrals: Purity, balance and sophistication.
Dark neutrals: Formality, mystery, exclusivity and luxury.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
We would like to work with the successful designer for a wordpress theme and all other stationary, icons etc required as well as banners. We would like to keep the design style consistent across each medium. This will mean long-term work for the successful designer.
If a car silouhette/abstract to be used, we would prefer a car with a roof. Colours should use Black, White & Red, ideally with a white background. Shades/mixes of the colours is ok.
We have purposefully left out any ideas so as to consider a broad range of designs.
We hope to work with the successful designer long term and will require the following: