RKCG got their new logo design by running a design contest:
New logo wanted for Swingular
Check out RKCG's Logo design contest…
Explore your wild side.
We are an adult social network that caters to singles and couples all over the world. Even though singles may join our community, it is mostly about couples meeting other couples.
Logo types to explore
We are looking for something that is modern and hip, yet sexy and classy. Simple and elegant, not cluttered or busy. We want to be able to use the logo with the image and words together, but be able to use them individually as well. The slogan is not necessary but if it can be incorporated where it can be used or not, that is a plus. The logo mostly will sit on a black or dark background however we want to be able to use it on a white background as well. We have included 2 of our older designs. As you can see, we prefer mostly oranges and dark greys so please try to stick those as the primary colors.However, a black and silver version may be considered. As for a symbol or image, we really don't have any requirements but some ideas would be something circular (swingular similarity?) or the male and female symbols combined possibly? However, the symbol does not need to really represent a real object. All visions will be considered. Just remember, the site is more about couples meeting couples than singles. Just keep in mind that we represent a community of sexy, wild couples and individuals that are also classy and discrete. ******************** UPDATE: There have been a lot of entries that haven't really followed the brief. You can view all the public comments we've made for a better idea. We've noticed a lot of entries are just fonts with some different color schemes and gradients. Where is the creativity in this? Also, we would like to see some creative, unique symbols. We've liked the direction of devils (tails, horns, 3 prong staff) and angels (wings, halo) so maybe a symbol that incorporates a combination of these elements might look good. Just throwing it out there. I've attached an image of a swingers symbol. It would be cool if you could take it and modify it and add some elements of the devil and angel to it and make it less 'square.' For instance, for each arrow pointing at the top, the arrow would be one devils horn. And possibly put the angels halo on top for the t shape. Then maybe make the bottom t shape a devils tail. And last, somehow, incorporate wings instead of circles where the arrows attach.... again, just an idea. Please, try to come up with something creative and unique. Put some effort into it. If not, we will eliminate the entry immediately. Thanks!
US$349 Custom package
Every design category has flexible pricing for all budgets. Logo design starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
RKCG collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Very original design which was totally on brief. Friendly communication. Adapted as requested. Gave me tons of different formats and variations. Very good service. Highly recommended.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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