How DatasatDigital started their logo design journey
Rural Communities United
Rural Communities United is a new global provider of satellite and wireless communication systems to people living in geographically isolated regions of the world. We are seeking a logo to be used in all media including (but not limited to) stationery, promotional materials, products and company vehicles.
Rural Communities United, a subsidiary of Datasat Communications Ltd., has recently been formed with the express purpose of bringing high-speed internet and telephone systems to areas of the world currently unable to benefit from modern digital communications. We operate in North America, Europe, Africa and the Middle East, and are therefore seeking a logo that will be accessible to customers worldwide.
Our organization is focused on bringing rural and frontier communities across the globe together through cutting-edge communications solutions leading to improvements in the health, education and prosperity of those communities inhabitants. The winning design will reflect our commitment to this goal.
Tell us a bit about who you are and the people you reach
Because our business activities are international and cross-cultural, the logo should be free of any specific cultural, religious or ethnic connotations, yet resonate with people of all nationalities and from all walks of life. Furthermore, Rural Communities is an environmentally conscious company and, whenever possible, our solutions utilize "green" technologies such as wind and solar power.
We are a technology company, but our focus is on the human lives we can improve with our pioneering solutions.
The winning design will most likely appear in advertisements, and on vehicles, equipment and buildings world-wide.
The logo should embody the ideas of trust, community, service and openness. It should also express our international business goals and embody the idea of “wireless technology.”
Keywords to think about:
Anything too literal.
Anything cheesy, comical or cute.