Communications that make business strategy happen
Desired Color Scheme:
Any - you choose
contemporary, corporate, high quality but good value (but not cheap), neutral (being politically neutral is important). Slightly formal. Informed and intelligent
Accepted File Formats:
Vector Formats (.eps, .pdf or .ai); Layered Formats (.psd or .tiff)
Some keywords that reflect the look and feel that we are trying to create are:
contemporary, corporate, high quality but good value (but not cheap), neutral (being politically neutral is important). Slightly formal. Informed and intelligent, fun, creative
Ideally we are looking for a bold design and corporate but a bit fun as well. It must be confident and appeal to a corporate market. It would be best if the symbol had some relevance to the public relations or worthiness. PR communications are about writing, speaking, sharing and tends to be one to many rather than one to one communications. It is quite media driven internet, TV, radio, press.
EDIT: An example of a couple of logos that I like are:
EDIT: After seeing some of the design, I think that simple is definitely better. I'm also not a huge fan of gradients as I think they look less contemporary.