We are launching a new company called The Brightside Group which is the umbrella corporation for novelty products designed to make you feel good....how to "look on the Bright Side"...
We need a logo to provide that feeling when you look at it.
The Brightside Group
We are looking for a logo that will appear inspiring, positive and happy. A logo that will lift your spirits.
It will be used on the website as well as on business cards and should be colorful without being garish, inspring without being schmatzy and artistic without being pretentious.
We don't want corny images such as a sun or lighbulb but something artsy and perhaps a little whimsical. Colors are important and we're leaning toward shades of pinks, purples, yellows and aquamarines ( not necessarily wed to those colors - and not too pale in color, please). The products will be skewed mostly toward females but will also have a male and a young adult audience.
We are open to different ideas - such as a separate logo art next to our name, or incorporate the art into the text (just text is OK as the logo, if done right).
- The name "The Brightside Group" must appear in the logo
- It should be colorful and dynamic- Must stand out from the crowd
- Skewed slightly female but also appropriate for males
- Must be memorable, inspiring and easily recognizable
- Check out the following sites for color and logo ideas that we like: http://www.webdesignerwall.com and
- Clip art
- Not too "busy" in design
- Unoriginal designs
- No more than 3 or 4 colors max
- Garish or wild designs