Completed contest

Logo Needed for Online Hot Sauce Startup

Jowen1218 needed a new logo design and created a contest on 99designs.

A winner was selected from 256 designs submitted by 82 freelance designers.

256
entries
82
designers
1
winner

How Jowen1218 started their logo design journey

Company name

Hot Sauce Planet - HotSaucePlanet.com

Overview

HotSaucePlanet.com is a niche retailer of Hot Sauces and fiery foods. Our logo needs to reflect the fact that we are passionate about spicy foods and hot sauce, and be fun and a little playful to echo the fact that we are not a corporate giant. BUT, cartoonish logos and clichés similar to what is already in the market are definitely negatives. Also, the design needs to be "clean", and simple enough to be printed on many different materials and surfaces.

Tell us a bit about who you are and the people you reach

English Speaking, mostly North-American audience. “Chili Heads”, Hot Sauce Aficionados, Males, 30-50; Identity should have mass appeal.

Requirements

We are looking for a corporate identity for use online as a logo, on websites, business cards, letterheads, catalogs, etc. We need a logo, but one which can grow with us.

Please include the text Hot Sauce Planet in the logo.

The logo should work both vertically and horizontally and work with a white and black background. Consider using the planet, a pepper, a flame, etc. as a central point. NOTE: From the submissions we have preferred so far, there needs to be a central graphic in the logo. Text-based logos don't tell enough of a "story" for our needs, we need a graphic that engages online shoppers.

We have a hard time envisioning a hot sauce store logo that doesn't include some red and/or orange colors, so please consider using these colors in some part of the logo design.

Final files should be vector/Illustrator files, with the the font files included.

Custom package

US$363

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