Urban Baby needed a new logo design and created a contest on 99designs.
A winner was selected from 30 designs submitted by 7 freelance designers.
Subway Baby
I'm an independent producer. This is my 2nd video project. This one is a documentary and my previous one was a TV pilot. I personally lived this documentary and am the main talent for it - so you could say it's my baby!
All is shot in NYC.
Targeted to moms in general, moms with young kids, moms with babies, expecting moms, moms who live in urban setting and struggle with transportation, schooling, and work, urbanites.
They are outgoing, brave, wanting what's right for their kids.
This look would be what's on the Documentary open - the Documentary title, the website, promotional materials for the documentary and possibly on merchandise like tee shirts.
Name: Subway Baby
It's to have a cool urban feel but at the same time - it's not just about city living - but being a mom who has challenges no matter where she lives and how through it all - we can all relate. Places covered in the video are the NYC subway, a taxi, a bus, preschools, walking the city, etc.
But, in this case - less could be more.
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