We are rolling out a new product and have come up with a name and an acronym and now need to start building a logo.
We are a full service printer and marketing agency. We specialize in direct mail and online print collateral web portals.
We are launching a new product called TAG-Target-Automate-Grow.
How the program works:
We go to companies and provide their sales force with a targeted and automated system that allows them to quickly and easily connect with their prospects.
By creating a web portal where the sales rep can go and input a prospect that they recently met with it will automatically trigger a pre-set direct mail campaign to that specific prospect. it insures that the prospect is being "touched" with that companies information as much as possible during the initial sales process.
Here is a blurb from one of the brochures we are putting together:
Making sales calls demands a lot of expense and time – averaging $392 per call and 5.1 calls to close a sale, according to a study by Reed Business Information. Our TAG program is designed to help you and your sales force shortcut the expense and time of in-person visits, while making the personal, consistent communication sales prospecting requires.
TAG is a system of 10 touches over 10 weeks, targeting an individual or group. During the 10 weeks, eight eye-catching postcards and two personal phone calls will keep you top of mind and build lasting recognition as the professional of choice.
Compared with other marketing techniques, TAG stands out for its incredible return on investment (ROI) and ability to target specific individuals. TAG creates personal contact with the specific prospects you know you need to touch, something mass advertising can’t offer.
- needs to denote technology
- I want to show how the three connect for one solution
- Want a very modern/web look and feel
- don't want a piece of mail/envelope clipart
- no computer clip art
- no flying pigs