vincent.ruiu needed a new logo design and created a contest on 99designs.
A winner was selected from 50 designs submitted by 12 freelance designers.
St. Albans Market
Big Sam - Feeding the West for Over 45 Years
Fresh food market in the western suburbs of Melbourne Australia. The socio-ecomonmic status of the area is c-d quintile, blue collar, high immigrant base. It has a been an icon of the area for over 45 years and delivered fresh food at value prices with old school service.
Please find attached our current logo and the "Big Sam" icon as reference. We would like to re-work the symbolism of Big Sam and make it less cartoon and more line drawing, masculine & farmer like.
Big Sam stands for 'St. Albans Market'
We would like Big Sam to be a secondary element
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