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How Fondazione TEMA started their logo design journey
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Title:Guided Tours inside workshops of artisans and arts&crafts museums in Italy.
The logo is for a website (go2artisans) where tourists can see and book tours about artisanship that take place in the center of Florence at the begining, but later also in others cities of Italy: specialized and certified guides (in the middle between a cultural guide and a personal shopper) will lead visitors in artisans workshops and museums following some topics, for example: ceramic, glassware, mosaics, gold and silver, musical instruments, leather, food etc... Tourists can see how the artisans work and if they want they can also buy some products. Also the artisans (as the guides) are selected and certified. They are not low quality tours, are hight quality tours where people discover real art&craft from Florence. The project is promoted by an official institution, OMA - observatory for arts and crafts, connected with other institutions.
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Travel & Hotel
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