Syzygy is a new software startup with a current focus in business process management. Syzygy develops custom software for companies, identifying their business processes, optimizing those processes, and implementing a workflow based customer relationship management system. In less technical terms, Syzygy helps businesses capture the steps they take to do what they do, how to be more efficient at it, and make software that keeps them on track. This allows an iterative refinement and improvement in their processes and relationships with customers.
The term syzygy is:
1. an alignment of three celestial objects
Which presents an image of order and organization in a complex system.
Our core target audiences are currently individuals in businesses of medium or small size. Very large corporations generally produce in-house software, our targets are companies that may not have the resources or technical knowledge to implement a solid business process management system. The individuals that will be presented our corporate image are professionals, such as executives, corporate relations workers, technology managers, marketing, sales, etc.
We need a logo that represents our company, and a business card with the newly created logo on it.
The three 'celestial bodies' need to be aligned in a straight line on some 3d axis of any choice. The three objects of the syzygy do not need to be planets or stars, if you can imagine something very creative.
Take some artistic license in providing us a unique and interesting logo and corporate identity. Please feel free to explore ideas, and feedback will be provided.
Vector image format
Aspect ratio near golden ratio
"Syzygy" should be the only text.
-Professional, not too formal, more modern than classic
-Unique, identifiable at all scales and memorable
-Suggestive of cutting edge or innovative technology
*Notes, not required*
-Sticking with the astronomical theme of the company name
-Integrate name text with the icon rather than separate. For example, Dell versus Wikipedia.
- Three Y's in 'syzygy', also three "celestial bodies"... perhaps something can be done with that
-Cooler palette than a warmer one.
Do NOT want:
-Too many colors
-Stick with the aesthetic themes of the logo
-Needs to be in a format that can be produced on a standard size business card.
-Must include logo
-Must be templatable for the following:
Syzygy looks forward to your creations!