Completed contest

Exciting New Food & Cookery Workshop Brand

Karen Willey needed a new logo design and created a contest on 99designs.

A winner was selected from 47 designs submitted by 17 freelance designers.

47
entries
17
designers
1
winner

One of the designers who made it happen

Winner - JUSTINO DESIGN
I enjoyed this process very much. Justino Design did outstanding work. I am very happy with the outcome. Thanks!
- Billr84097

How Karen Willey started their logo design journey

Company name

Squashed Tomatoes & Stew

Overview

Our company was formed from a shared passion for food and a desire for our children to eat well, and confidently be able to enjoy food.

Originally inspired by Baby Led Weaning and its approach to food, we believe that good food and the enjoyment of food should be accessible to everyone.

We want to pass on our knowledge and skills to others and ensure that the process of feeding your children will be fun and delightful.

We are working initially with workshops to help people learn about food in a fun environment but will eventually move into a food brand.

Tell us a bit about who you are and the people you reach

Initially we are targeting parents of young babies - they will be with a A1 - C1 with disposable income.

They will live in fashionable parts of town and are keen to ensure they are giving their children the best start in life.

We will eventually move on our workshops and cookery class to target parents of Toddlers and Teenagers.

Requirements

The brand must be playful but not child like.

The brand must be bold and dynamic.

We would like an icon that can work alone and without the name

It must give the parents a sense of security - we are telling them how to feed their children

It must be approachable

The brand must demonstrate our passion and fun for food.

Be creative - Be lively - Be fun - Have fun

Custom package

US$204

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