My client likes this logo:
I think it may be a helpful to describe my client. He's a 32 year old car dealer, who clears about $180,000 a year selling cars. He's a serious individual, and very sophisticated. He drives a new corvette, has a beautiful home, wears the finest clothes, buys expensive watches, and eats at top-of-the-line restaurants as much as he wants. He's also a great and responsible father to 4 little girls. He's serious, but he's got a huge heart.
With this said...
We are looking at a young and sophisticated entrepreneur, who really wants his logo to look like it was designed for fortune 500 company.
Let's do this for him, shall we :)
All the best,
PS: If you can show sample mockups of how the logo will look in:
1. rectangular board (a sign)
2. on a license plate. ...
if the plate is attached to a car, better. I think this will help my client visualize how his logo will look in real world scenarios, thus helping him make a more informed decision.