young female entrepreneur starting up a clothing line to combine my passion for racing with my love for design
I have had several successful start-ups in the past but am especially excited about this one because it reflects my personality and interests.
Veloce, italian for fast or speed, is a line that draws from both racing inspiration and feminine qualities. Edge and attitude are translated into all of our designs to create an image thats rebel but subtly female. Females, age 18 - 25 that want to stand out and are interested in racing is the target audience. (Think Danika Patrick with more of a European/rebel flair).
-logo quickly recognizable, memorable, and eye catching
-racing inspiration without the cliche checkered flags and usual auto looking logos
-logo should be simple and clean in a creative way, not a lot of overwhelming detail
-logo should be able to be used as an "emblem/symbol" on clothing and as written out text
> example: alpinestars has the "a" with the star symbol they use on all their clothing AND a defined look to the way "alpinestars" is always written out
-keywords for inspiration: racing, European (Italian), rebel, strong, sexy, fearless, female
-additional info to keep in mind: domain name: velocefashion.com
logo tagline: "fast fashion"
-Thanks and Good Luck!!