I really enjoyed working with hytierart! They were extremely responsive to my suggestions and for each change, offered a number of different examples that I could choose from. I couldn't be happier. Thank you, so much!
simple design yet able to portray an emotional image.
How officehn started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
The Federation of Horses in Education and Therapy International (HETI) is a worldwide charitable organization. HETI’s mission is to facilitate the worldwide collaboration and communication between organizations and individual members who work with horses to provide equine assisted activities and therapies. These are therapies which are carried out with horses for individuals with disabilities by physical, occupational, speech and language therapists or trained practitioners and riding instructors and are carried out while riding a horse. However this also includes mental health interventions, psychotherapy etc which are not carried out riding a horse and instead involve for example games with the horse, walking with the horse, leading the horse, grooming, group work with horses etc. We also have a strong scientific research focus with an annual peer reviewed journal for members and we hold a triennial international congress. Our target audience are practitioners in the field of Equine Assisted Activities and Therapies- Physiotherapists, occupational therapists, speech and language therapists, horse riding instructors, psychologists, educators, mental health specialists, founders of charities in the field from all over the world.
What industry do you think your business is most related to?
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Our current logo is dated and the horse shoe is not representative of our current organization. If the logo includes a picture of a horse can we ask that nothing is attached i.e. not metal – reins – etc. If possible something that represents the global and international dimension of HETI – inclusive – all ages and genders – and if possible something that depicts a future way forward. We are a federation membership organization that acts as an overall organization for many international members in the field of equine assisted activities and therapies. We provide communication, networking and collaboration between organizations and we also provide educational and scientific material. Here is a link to our website: https://hetifederation.org/
We would love a light, modern and clear logo that will be easily recognized. We have included some designs below that are clean, clear, modern and simplistic. The gold and green logo with the horse shoe is our current logo.