How Leesburg Parks & Rec started their logo design journey
Who are you known as?
25th Annual Leesburg Flower and Garden Festival
Tell us a bit about who you are and the people you reach
This is the Town of Leesburg, VA’s annual Flower and Garden Festival. The festival is April 18-19 and attracts over 30,000 visitors. Our attendees are 65% female and are primarily between the ages of 35-45. Attendees enjoy the festival because it is family friendly and an outing that everyone can enjoy. There are over 150 vendors that sell everything from plants, landscape designs, gardening supplies, crafts, and other outdoor living items. There is also a stage for live music, a children’s activities area, and special speakers. The festival is held in the heart of Leesburg’s historic downtown and is put on by the Town’s Parks and Recreation department.
What industry do you think your business is most related to?
Logo types to explore
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
For the past 5 years we've had the red wagon be part of the design. We’d like to use something different. Perhaps something that is more versatile as we create numerous print ads, posters, rack cards, brochures, t-shirts and website pages from the design. Design must look good on different colored backgrounds.
The logo below is one we've had in the past but did not like.