How Media Exchange Group started their logo design journey
Media Exchange Group, Inc.
Media Exchange Group is a operating Digital Publishing company that specializes in creating applications and digital products for mobile and other wireless devices.
We are looking for a BOLD yet SIMPLE LOGO. The logo will include a BRAND ICON and Font selection spelling out Media Exchange Group.
Media Exchange Group needs to be spelled out, but we are looking for an identifiable BRAND or use of "MXG" or maybe just a LOGO of some sort to be the symbol everyone recognizes.
Media Exchange Group can be in a smaller type under the logo.
The logo needs to instill confidence and be bold but can have an element of creative flair.
Tell us a bit about who you are and the people you reach
We have 2 target audiences:
1. Our primary audience is other businesses. Large Multi-national corporations who will need to immediately recognize our brand
2. We also want consumers who buy and run the applications to know that they were created with our programming and on our platform (much like the INTEL INSIDE campaign). The logo can not be too complex as it will be very small in many cases. We are looking for Simple, bold, distinguishable.
Logo must be simple, bold and distinguishable.
We are looking for something to be put on everything from billboards to business cards and every size in between.
Creativity is important, but easily recognizable (and readable) is essential.