Thera Brands™ is a newly formed company that sells branded over-the-counter medicines into the hospital environment. The Thera Brands™ name will serve as corporate identity to our customers...hospitals and other business partners (suppliers, finance sources, etc.).
The new logo will appear on all business-to-business communication for the company (business cards, sales presentations, stationery, financial communications, etc.) and will be prominent in our yet-to-be-designed web site which will talk about the company in general and our products. If we like the logo enough, we may also choose to include it on all our product packages.
As our company is also developing a consumer brand and all of the other associated graphic elements for the company and the brand, this logo contest has the potential to lead to more work in the coming months.
The origin of our name, Thera, comes from “therapy” and “therapeutic”.
Therapy – the treatment of disease or physical disorder
Therapeutic – serving to cure or heal, serving to preserve health.
Thera Brands™ - Better value. Better care. This defines the core vision and serves as the slogan for the company. We intend to offer branded products with better “value” than competitive products in the hospital setting and where possible, added benefits which will help provide better “care” for patients.