Completed contest

Challenging: Are you designing our professional logo?

i-use needed a new logo design and created a contest on 99designs.

A winner was selected from 71 designs submitted by 14 freelance designers.

71
entries
14
designers
1
winner

One of the designers who made it happen

Winner - white8
White8 understood my needs and the brief from the very beginning and produced a logo that embodied everything I needed, wanted, and more! White8 did not hesitate to provide many variations of the design to ensure all options were covered. The designs were professional and had a personal touch, which suited my business needs perfectly. Very co-operative, efficient and more than willing to make tweaks in order to perfect the designs. A highly talented designer who comes highly recommended! I will be working with White8 again in the future.
- Anonymous

How i-use started their logo design journey

Company name

Vindallekleding (Dutch for FindAllclothing. Find = Vind, Alle = All, Kleding = Clothes)

Overview

We are looking for a logo for a website that compares clothes and accessories (like belts, hats, gloves, shoes,…).

On this site, the customer will search for a orange dress and will get all orange dresses from many brands / e-shops. It is a sort of price comparison website without the focus on the price-aspect; the real value is that fact that the customer can find all dresses on one site without having to visit 20+ e-shops with all their own functionalities, design and categories. It saves time! It’s about finding clothes (positive result) instead of searching for clothing.

This is an online concept that will be translated for the Belgium users, so it must be possible to translate to logo to the French version. This means it changing the words (see brand name) without changing the lay-out / the whole logo.

Tell us a bit about who you are and the people you reach

The target audience are people who buy their clothing online. Although buying clothing online is popular, the majority of the buyers are people within the age of 14 – 45 years old (roughly). We estimate that 68% of the visitors is female.

Logo
There’s the most important part: the name “Vindalle” (1). After this word it must be able to add a specific word. On the website there will be a lot of subsections. For example; FindAllShoes, FindAllBelts and sofort (2). A visual element / icons / logo before the Vindalle (3).

Requirements

SURPRISE US. Read the brief, but give it your own interpretation. Show initiative and do what you think is best!

1. Name
* A readable logo
* A sans serif font type (logo for online use)
* An visible / obvious difference between the first word and the second word (Vind and Alle). It should be obvious that the words are separate words.

2. Subsection
* The third subsection is a ‘variable’. It can be a long or short word.
* It must be obvious that it is an add-on to the original logo. But changing the font-type is not a good option (I think).

3. Icon
* a icon / logo in front of the textlogo
* Something which relates to clothes, shoes, etc. (mannequin?) and concept of site: finding products.

A logo / something besides text is needed!
Color doesn't has to be pink.

Keywords: Clean, readable, solid but elegant, tiny bit web 2.0 without to many gradients

Custom package

US$259

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