Completed contest

Artisan Needed For Granite Company Logo Design!!!

Eric Rolseth needed a new logo design and created a contest on 99designs.

A winner was selected from 321 designs submitted by 91 freelance designers.

321
entries
91
designers
1
winner

One of the designers who made it happen

Winner - BURUKDesign
Thank you so much BURUKDesign! From the beginning the designer was taking in consideration every aspect of the design I asked for. They show talent and out of the box imagination and they adapted the design as I wanted the very next day. Thank you and I hope your design will be seen on many many products.Good luck!
- Anonymous

How Eric Rolseth started their logo design journey

Company name

Astonia Co. (With the tag-line "Stone Artisans" incorporated somehow)

Overview

Astonia Co. is the product of 2 merged granite countertop businesses.
Combined as Astonia we are preparing to make an epic push to capture new customers. We will be doing tons of marketing and need a lot of support materials to do that.I need your talents now and in the future!

My company produces granite countertops. I take a lot of pride in customer service and I'm not just saying that. My customers are important to me and I tell them that. I'm not the cheapest provider out there, but I'm not the most expensive either.

My company is filled with talented Artisans. People who are allowed to use their abilities to augment the natural beauty of stone.

I am growing into new areas and store locations and want to update all of my marketing materials to reflect the level of excellence we provide with our products.

I want this logo to be part of the story I tell and sell. This is important! I want it to look like something made by an artist. An artisan. I hope, by you!

Tell us a bit about who you are and the people you reach

Customers range from middle class to wealthy. Ages range from 25-75 and their taste range is just as broad.

Most are doing a kitchen product that they've dreamed about their whole lives. Very few are getting granite for the second time.

Most have some fear. This is the biggest obstacle I have to overcome. People are afraid of getting screwed. My first goal with a customer is to find their needs and build trust.

All are looking for something special. Even if they can't afford it.

I strongly dislike customers who are only concerned with price. They pay NO attention to any detail other than $$. My customers are concerned about the details like design, cleanliness, material quality, installation quality and interactions with skilled professionals.

My customers pursue excellence and tend to be driven. Some are even just trying to keep up with what someone else has. I don't agree with that, but I'm here to meet their needs. I'll provide something special.

Requirements

Nothing Cheap. No cartoons, or anything gimicky.

Detail is good, but not foo foo fancy.

If it's something old world or "Italian themed", that's fine, but it needs to appear fresh somehow. Possibly because of graphics, or details.? I'll be ready to give input when I like something, or even when I don't.

I don't want to be vague, but I'm open to your ideas and creativity. I'd like to see what you come up with for this first project and as I said, I'll give quick feedback and learn better what to share in the future.

I'm looking for branding, but also a logo that starts to tell our story of quality, luxury, and experience. Through additional advertising pieces, I will flush out the complete story.

I'll attach our old logos.

Custom package

US$340

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Deliverables

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