Astenseth needed a new logo and business card design and created a contest on 99designs.
A winner was selected from 40 designs submitted by 8 freelance designers.
Fleet Team
The top solution for your bottom line.
Fleet Team creates savings for fleet owners, and profits for service providers, by reducing friction in the fleet maintenance chain. Fleet Team is a cloud-based application software that is used by companies with vehicle fleets, as well as the service providers that preform the maintenance on those vehicles. The software is used in 2 ways. First we set each fleet up in our system with all of their company information, payment method for service transaction, and each vehicle’s information, as well as a set of customizable “rules” that pertain to the company. To explain the rules a company can set up here is a few examples:
1. A particular fleet company may have a maximum transaction amount of $75, so every time a vehicle goes in to get serviced if the transaction is under $75 (say they get an oil change and new wiper blades) the transaction will go through no problem.
2. Another example would be if a fleet driver took his car/truck/van in to get new tires put on, our system can manage the type of tires they purchase for their vehicle. They are not allowed to buy say the top
of the line tires, nor are the allowed to skimp and get the cheapest ones. We can monitor that and it will kick back a warning to the store as they are imputing the information into their system.
3. One last example is that we can set up a “preventative maintenance” package on individual vehicles as well. This is a set of rules that limits the time and mileage between service, so say a driver hasn't driven 3000 miles since his last oil change and it still has not been 3 months, they are not allowed to get an oil change. – there are well over 300 different rules fleets can choose to use.
So what is the point of all of these rules?
Well here is the best part; we integrate our software directly into the point-of-sale system at every service provider location. This allows the maintenance workers there to get REAL TIME responses from our system BEFORE they do the work on the vehicle. They can plug the vehicle and driver information into their computer and start building their work order for the vehicle. When they submit it, our computer immediately checks it out and lets them know if they are within the parameters of the “rules” that the fleet manager has set up for that vehicle. If they are not the transaction will need further authorization, but if it is approved, they are done and can immediately start the work on the vehicle!
Why is our software so great?
Before anything like this was created or developed (and even still now) when a fleet driver would go into any store to get maintenance done on their vehicle, the service provider merchant used to have to pick up the phone for EVERY SINGLE fleet transaction and call the fleet manager to get verbal authorization over
the phone to do the work. With bigger fleets, these guys usually on average would have to wait on the phone for 10-15 minutes while getting authorization. Or if the fleet manager didn't answer his phone right away, the driver and vehicle would just have to sit at the store and wait to get authorization. Our system saves time and money for both fleets and service providers. Now if a transaction is over a set limit, all the store has to do is call US and we take care of calling the fleet manager for approval, so the guy at the store doesn't have to sit on hold and waste 10 minutes, possibly while there are other customer’s waiting in line and so forth… you get the idea.
Another great thing we offer both the fleets and service merchants, is reporting. They can log into our system at any time, and pull a variety of reports to better manage the service that has been done on their vehicles, or on the store side, how many transactions they have done that month/week/day. Further, we also send notifications out to both fleet drivers and fleet managers if a vehicle is behind on maintenance, whether it has been more than 3 months since their last oil change, or over 2 years since they have gotten new tires.
Lastly: Our Target Audience.
As you can tell from everything above, we have two main types of customers we target: fleets and service provider locations. We have to sell the product to both. If the fleet is not in our system, they can’t get looked up in the store for authorization. Or if a store is not integrated with our software, the fleet can’t go there to get serviced. We work with both big national fleets with 5000+ vehicles, as well as smaller local fleets with less than 10. The same can be said for the stores. We target both big corporate accounts with many locations across the country, as well as smaller chains that are just located in a smaller area. But we have to work simultaneously with both at the same time. A store may ask us which fleets in their area will come to them if they use our product, so in turn we go out and find fleets in the area to target to sell to.
Green, Grey, Black
Goal would be a logotype or wordmark. We want the new logo to invoke images of newness (we are re-launching the brand), connectivity, trust, efficiency, from a 360 degree perspective, servicing both fleets and merchants.