J-cob totally nailed the design we were looking for and followed the brief. Absolute pleasure to work with!
How Web Unlimited started their button or icon journey
Our client, Schulte Roofing, needs a new "emoticon" drawn in illustrator. Their tag line is "Home of the Bullet Proof Roof". They really aren't bullet proof by the way -- it's the guarantee that's Bullet Proof. We are in the middle of re-branding their entire image and were told to keep the emoticon. We suggested that it either get's a makeover or a whole new concept.
Existing Site: http://www.schulteroofing.com
Proof Site: http://schulteroofing.webuclients.com/
Tell us a bit about who you are and the people you reach
35-65 yr old male and women in the Bryan/College Station TX area (north of Houston) of Middle to Upper Middle Class. His audience is not builders, but more people who need a new roof.
We need a new fresh idea for the emoticon (see attachments of what we have). They like the idea of a cowboy-type cartoon character. The guns (if kept) need to closer match the emoticon itself. I almost think that a bullet needs to be brought in even as the character itself - kind of like the Michelin Man is made of tires. His current name is "Bulletproof Bob"